Microplastics are no longer an environmental risk — they are a human health issue.
Recent research shows that 90% of Americans are worried about microplastic pollution, and 79% call it a “public health crisis.”
However — and this is the most alarming fact — only 49% of Americans actually understand what microplastics are.
This gap between concern and knowledge is exactly why action and education are now more urgent than ever.
What Are Microplastics? (And Why You Should Care Now)
Microplastics are tiny plastic particles smaller than 5 millimeters, often invisible to the naked eye.
They come from household cleaning products, synthetic clothing, plastic packaging, cosmetics, and more.
Studies have now detected microplastics in:
- Human blood and lungs
- Breast milk and placentas
- Tap water and bottled water
- Food supply — including salt, fish, and vegetables
This means we are now actively consuming microplastics every day, without realizing it.
Microplastics Are a Human Health Crisis
Why are experts, doctors, and consumers so worried?
Because microplastics have been linked to:
- Hormone disruption
- Inflammation and immune stress
- Increased risk of cancer
- Potential impact on fertility and brain development
Put simply — this is no longer just an environmental problem.
What Consumers Really Want to Know
We partnered with non-profit environmental organizations to understand how people feel about microplastics — and what they need to learn next.
Key insights from current research:
| Consumer Awareness | Reality |
|---|---|
| 90% are worried | But 49% still don’t understand what microplastics are |
| 79% say this is a public health issue | But 70% don’t know where microplastics come from |
| 85% want brands to offer “microplastic-free products” | But don’t trust vague greenwashing claims |
The demand for education and truly sustainable products is rising — fast.
Education + Real Product Change = The Only Way Forward
At Yajie International, we are committed to supporting this global shift by:
✅ Raising awareness about microplastic risks
✅ Offering plastic-free, biodegradable cleaning solutions
✅ Partnering with retailers and distributors to launch microplastic-free product lines
✅ Supporting education, not just promotion
We believe the future of home care must be high-performance, truly eco-friendly, and scientifically responsible — not just “green in marketing.”
Final Thought: The Shift Has Already Started
Microplastics are inside our bodies, our children, our drinking water, our oceans — and the conversation is accelerating worldwide.
The education gap is real — but so is the demand for solutions.
Brands, suppliers, and retailers who take action today will lead the next decade of clean innovation.
